Equity's C2B (Customer to business)M-banking service which targets the 15 million Safaricom subscribers dubbed M-Kesho is up with a bang.Equity Bank customers will be able to do most of their banking hall transactions right from the comfort of their Mobile phones.The launch of this great service now heralds an all out war from other service providers who are also eyeing the Mobile phone user with dripping mouths.Convenience is the key word here as the world becomes fast paced.Daggers now have been drawn and the subscriber will be the benefactor as the transaction fees are bound to go lower and lower.A similar Service Launched earlier by KCB Dubbed Bankika has been enjoying a huge popularity.Bankika account holders can do most of their transactions from their mobile phones.M-Pesa has come in handy once again for this service bringing in its over 170,000 outlets as transaction points.
Other banks that have taken up M-banking include Barclays with Hello money,NIC and Standard Chartered Bank.With 20 million mobile Users that translates to big business for banks and Value Added Service providers.Kenya has proved once again that we have the brains to come up with innovative products and services even after the revolutionary M-Pesa Product launched by Safaricom
in 2006.
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