The much hyped shift from analogue to digital migration has been postponed again after three TV networks namely KTN CITIZEN and NTV moved to court accusing The Communication Authority of Kenya of being biased while distributing Licences and frequencies.The three television stations were not happy with their allocation of 21 frequencies which they said
were not enough.Recently the three stations released an advertisement hitting out at competing pay tv companies GO tv and STARTIMES and asking viewers not to buy set-top -boxes from them. Pay tv companies like DSTV GO TV and STARTIMES have been experiencing a bumper harvest since the Communications Authority of Kenya announced 31st of December as the deadline for analogue transmission. Set boxes have been going at a rate of 2,000 each. Some companies like GO tv have been giving two months subscription free with each purchase.The global deadline for analogue transmission is June 30th 2015.
The ruling by the Supreme court is a sigh of relief for millions of viewers who had not yet migrated to digital by buying set-top- boxes. It is also a sigh of relief for the three media houses in terms of advertisers revenues which are the main source of income for them.
Kenyans have been known to be last minutes scramblers and the june 30th deadline fast approaching might see them caught between a rock and a very hard place.
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